Business Growth Talks is a podcast created and hosted by Mark Heywood, focusing on strategies for growing businesses in their growth stage. The show features interviews with successful entrepreneurs and business owners who discuss scaling processes, market expansion, financial management, human resource development, and customer retention. In a featured episode, Jason Barnard, founder and CEO of CaliCube, shares his extensive experience in digital marketing, emphasizing the importance of mastering digital brand presence and future-proofing search strategies. Barnard's multifaceted career, from musician to digital marketing expert, provides unique insights into business growth and online management. Mastering Digital Presence: Jason Barnard on Future-Proofing Your Brand in an AI-Driven World
Key Takeaways:
Focus on Growth Stage Strategies: The podcast provides actionable advice on scaling processes, market expansion, financial management, human resource development, and customer retention, specifically tailored for businesses in their growth stage.
Jason Barnard's Expertise: Jason Barnard, known as the brand SERP guy, shares his expertise in digital marketing and the importance of creating a compelling and authoritative brand narrative to dominate search engine results.
Career Journey and Insights: Barnard's diverse background, including being a musician, screenwriter, and cartoon character voice actor, illustrates the value of creative and analytical strengths in business success.
CaliCube's Unique Approach: CaliCube uses extensive data points to help clients improve their digital presence, educating search engines to accurately represent their brand and ensuring they stand out in search results.
Self-Determination in the AI World: Barnard emphasizes the significance of controlling one's online identity in the AI-driven landscape, providing tools and strategies for personal and corporate branding that align with search engine algorithms.
Find more details about the podcast
www.businessgrowthtalks.com
If you want to be a guest on 24 or 48 shows to build your personal or professional brand then go to:
www.podcastintroduction.com
Find me on
LinkedIn - https://www.linkedin.com/in/mark-hayward-163721a0/
Facebook - https://www.facebook.com/markjhayward
Twitter - https://twitter.com/markhayward169
TikTok - https://www.tiktok.com/@mjh169183
Be a supporter of the channel - https://www.patreon.com/Businessgrowthtalks
Podcast equipment that I use:
Microphone - Shure MV7 USB Microphone- https://amzn.to/47XkJdZ
Camera - Sony Vlog camera ZV-1 - https://amzn.to/48T8qAy
Laptop - Alienware M17 R5 - https://amzn.to/3HCHR6v
Second screen - Dell SE2222H 21.5 Inch Monitor - https://amzn.to/3Ui4KUs
Electronic note taker - Microsoft Surface Pro 7 - https://amzn.to/3UlrMKa
Pen for note taking - Microsoft Surface Pen - https://amzn.to/48WaZC2
Microhone arm - Elgato Wave Mic Arm LP - https://amzn.to/4bhbRT1
Camera lighting - Ring Light with Tripod Stand - https://amzn.to/3SErw7C